Launch of HomeTown Market Territory Perfect for Budding EntrepreneursJun 29, 2015
This summer, The Cleaning Authority is excited to share the launch an unprecedented program to help ambitious entrepreneurs achieve business success in their hometown markets.
As many franchise systems continue to work with banks to help fund candidates, we are instead actively funding candidates themselves with up to $12,000 in start-up fees. The launch of this innovative program is in conjunction with the unveiling of our new HomeTown Markets initiative.
HomeTown Markets are slightly smaller than our traditional Enterprise Markets, with a franchise fee of up to $24,000, and the opportunity still provides franchisees with the same unrestricted access to proprietary tools, technology systems, corporate marketing and lead generation resources. Franchise fees are further reduced by 25 percent for veterans through a partnership with the VetFran Initiative.
We know that there are energetic and driven franchise candidates who may not be in the financial position to buy a business, but are more than qualified to own one. With our financial help, these determined and focused future business owners can build their own rewarding career paths.
By further utilizing discounts offered through the VetFran program and targeting hometown markets across the U.S., this adapted model and financing options will allow the brand to expand while bringing franchise locations into new territories.
Though most prospective franchisees have never considered owning a maid service, The Cleaning Authority carries a unique financial appeal. Residential cleaning is a growing industry that can create lucrative opportunities. The U.S. Bureau of Labor Statistics projects strong growth from households interested in using professional cleaning services for the first time over the next five years. Non-commercial, non-carpet specific residential cleaning is now a $14 billion industry in the U.S., an increase of nearly 40 percent in the last decade, according to the Small Business Development Center.
With a presence in 39 states, coast to coast, and Michigan, Ohio, Florida and Texas, each boasting more than 10 franchisees across the state, The Cleaning Authority will focus continued expansion across the entire U.S., in new markets and further balloon out from markets with existing brand recognition.