With twelve years as a Financial Planning Analyst at Bloomingdale’s
and another twelve years as a restaurant owner under his belt, Fariborz
Mohebati found the idea of franchising very appealing. Fariborz was living
in Beijing, China, where he owned Rumi Grill, the first Iranian restaurant
in the area. When Fariborz and his wife Bita moved back to the United
States, they connected with a franchise expert who introduced them to
several different brands. “After lots of research and comparing,
The Cleaning Authority stood out because of the professionalism of the
corporate team and the support from the other franchisees,” Fariborz said.
Fariborz, who was born in Iraq but raised in the U.K., began his career
in business in New York City where he met Bita, before moving to Beijing.
The couple recently decided to move to San Diego. “My daughter is
in college pursuing a medical career, so my wife and I are going to spend
as much time as we can visiting her and supporting her endeavors,”
The Cleaning Authority first attracted Fariborz because of its established
systems and proven track record of success. Additionally, there was an
open territory just north of where they live, which makes him very excited.
The territory itself has a lot of potential due to its great affluency.
“Northern San Diego consists of many upscale, larger homes. The
owners can afford to outsource their cleaning duties,” Fariborz
said. “In addition, there is a large elderly community that is in
need of a cleaning service.”
However, what most excites Fariborz about opening his office in Del Mar
is his opportunity to focus more on his family. “An exciting personal
aspect of this new business is that I’m going to have more time
with my family,” he said. “Being in the restaurant business,
I was very busy and felt that family life was overlooked.”