5 Must-Read Books for Small Business Owners

In today’s fast paced world of business, it can be difficult to find time to pursue personal activities, such as reading. However, reading and continuous learning are essential to personal enrichment and growth, especially in the ever-changing profession that is entrepreneurship. These books are perfect for both current and potential small business owners to learn something new; you can even listen via audiobook during your commute!

  1. Raving Fans: A Revolutionary Approach to Customer Service by Ken Blanchard and Sheldon Bowles

“Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans.”

Customer satisfaction is perhaps the most important part of any business. If you have no customers, you have no business. Told in a parable style narration, Raving Fans will show you exactly how to master the art of customer service and go above and beyond in ensuring the best customer experience possible.

  1. How to Win Friends and Influence People by Dale Carnegie

“You can make more friends in two months by becoming interested in other people than you can in two years by trying to get other people interested in you.”

As one of the best-selling and most influential books of all time, How to Win Friends and Influence People will teach you how to succeed in the relationships in your life, whether they are social or professional.

  1. The 21 Irrefutable Laws of Leadership by John C. Maxwell

“Many people view leadership the same way they view success, hoping to go as far as they can, to climb the ladder, to achieve the highest position possible for their talent. But contrary to conventional thinking, I believe the bottom line in leadership isn't how far we advance ourselves but how far we advance others. That is achieved by serving others and adding value to their lives.”

Leadership skills are essential in any small business, whether your business is a residential cleaning franchise or a fast-casual restaurant. If your employees don’t respect or listen to you, your potential success is greatly limited. The 21 Irrefutable Laws of Leadership provides insight and guidance as to how to be a better leader and push others to be the best that they can be.

  1. Delivering Happiness: A Path to Profits, Passion, and Purpose by Tony Hsieh

“There are no experts in what we’re doing. Except for us: we are becoming experts as we do this. And for anyone we bring on board, the best expertise they can bring is expertise at learning and adapting and figuring new things out—helping the company grow, and in the process they will also be growing themselves.”

#1 New York Times and USA Today Bestseller, Delivering Happiness shares the experiences of Tony Hsieh, CEO of Zappos. In this memoir, Hsieh discusses the valuable lessons he’s learned on his journey to success. A worthwhile read for anyone interested in business, this book will teach you about the importance of company culture, the customer experience, and the science of happiness.

  1. Getting Things Done: The Art of Stress Free Productivity by David Allen

“Suffice it to say that something automatic and extraordinary happens in your mind when you create and focus on a clear picture of what you want.”

In this book, David Allen explains his productivity and time management method, Getting Things Done. As a small business owner, several different things can be on your mind at once. Getting Things Done will show you how to manage and conquer all of your tasks and responsibilities without feeling overwhelmed by stress.

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